Calliope STUDIO
CALLIOPE STUDIO
Visiona II is a visual research project that explores the relationship between fashion, space, and artificial intelligence.
It stems from the observation of how today's clothing is often reduced to superficial images, rapidly consumed, devoid of meaning, and disconnected from its design process, especially in the context of content creation and contemporary social media.
The project draws inspiration from Visiona II, the experimental environment designed by Verner Panton in 1970, and specifically from the Living Tower: not a piece of furniture, but a habitable, fluid, and three-dimensional system. Similarly, Visiona II rethinks clothing not as a simple layer on the body, but as a spatial structure, something that generates volume, interaction, and narrative.
The project draws inspiration from Visiona II, the experimental environment designed by Verner Panton in 1970, and specifically from the Living Tower: not a piece of furniture, but a habitable, fluid, and three-dimensional system. Similarly, Visiona II rethinks clothing not as a simple layer on the body, but as a spatial structure, something that generates volume, interaction, and narrative.
The project draws inspiration from Visiona II, the experimental environment designed by Verner Panton in 1970, and specifically from the Living Tower: not a piece of furniture, but a habitable, fluid, and three-dimensional system. Similarly, Visiona II rethinks clothing not as a simple layer on the body, but as a spatial structure, something that generates volume, interaction, and narrative.
Visiona II garments are not born from a traditional fashion design process; the project is based on a reinterpretation of accidental cutting, revisited to reduce material waste, transform the pattern into a three-dimensional system, and allow the fabric itself to generate shape and volume.
The piping technique is used not as decoration, but as a structural tool: the seams are hidden and transformed into defined lines that directly echo the rhythm and geometry of the Living Tower.
The outfits are placed in everyday and frivolous contexts: supermarkets, american diners, golf courses, banal situations that appear light and irrelevant.
Complex and highly designed garments are worn in situations that do not require their complexity.
This is not irony, but visual critique: a reflection on how fashion is often worn purely for appearance, disconnected from its conceptual and structural value.
Each scene is constructed as part of a coherent system: the same model, the same visual identity.
the contrast is INTENTIONAL
Visiona II is not a single image or a single campaign. It is an open system, designed to generate continuity.
Each element reinforces the same visual language and conceptual structure, allowing the project to evolve while remaining consistent.
Visiona II operates as a speculative space between fashion design, visual storytelling, and artificial intelligence.
It proposes a new approach to fashion communication, in which garments, space, and narrative are designed simultaneously.
Visiona II is not a single image or a single campaign. It is an open system, designed to generate continuity.
Each element reinforces the same visual language and conceptual structure, allowing the project to evolve while remaining consistent.
Visiona II operates as a speculative space between fashion design, visual storytelling, and artificial intelligence.
It proposes a new approach to fashion communication, in which garments, space, and narrative are designed simultaneously.
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